Notre Dame Football
If people doubt Notre Dame is a power broker in the college athletics (honestly why would they still), they should just take a look at the Under Armour stock numbers since the announcement of the largest college athletic merchandise deal in history.
Under Armour stock is up 22.5 percent to 103.95 from 84.78 in the 9 days since #NotreDame announced its new deal, which includes UA stock.
— Dan Murphy (@BGI_DanMurphy) January 30, 2014
Notre Dame will begin to officially wear Under Armour gear on July 1, 2014.